What is the motivation for organizations to deal with perceptual aspects of information flow and communication?

After all, it is the benefit an organization achieves from it, which includes in the selected range of topics:

  • increase in revenues

  • potential to reduce costs

  • improve of ROI of partnerships

  • gain competitive advantages

  • strengthen corporate image / employer branding

  • improve customer satisfaction and customer loyalty

  • optimization of project execution

  • increase in quality of process execution

  • better utilization of existing or newly acquired ressources

  • more efficient recruitment processes

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